TASTE: the excellence of Italian food…

1 Muro slogan

Taste “Wall Slogan” Stazione Leopolda

2 la sommelier

“The sommelier” by Beatrice Brandini 

I want to talk about food, the cue is Taste, the salon organized by Pitti Immagine dedicated to excellence in taste and food lifestyle, where more than 300 operators haute cuisine for three days (March 8 to 10) will meet in Florence, at the Stazione Leopolda, for the ninth edition of this interesting and “nice” event.

3 stendardo    4 allestimetno

Banner and interior “Taste “

Taste is a journey in taste, the food and design of the table, where our territory is explored and named to represent the excellence of Italian food. In fact, this fair will gather the best players gastronomy. But it is not only the place where you eat and drink well , there are also objects , Taste Tools, ie all the tools that are in our kitchens as well as useful and that now they have become objects of design, playful , colorful, essential companions of our lives. Taste Tour is the area, a tasting journey where 300 companies are exhibiting their products known (just to name a few… parmesan truffle cream, salt cod and saffron sauce, the cake with pistachios from Sicily and white chocolate). Taste Shop, a store of different foods, unique and precious, where you can buy and taste the delicacies found along the way.

5 allestimento    6 allestimento 2

Staging exhibition, graphic design by Gianluca Biscalchin, food illustrator, very good and fun!

7 bisbicchieri

Glasses “with caution” for taste precious nectar into the fair

7 Ginori

Installation consists of 600 fragments of plates, glasses, pieces of Richard Ginori, floating in the air … An exhibition curated by architect Alessandro Moradei

8 italiqa

Pasta Italiqa, stand with ancient pottery, as well as wonderful pasta

9 Marioluca Giusti

Marioluca Giusti, a nice glass

10 Interno 22

Interno 22, boxes, caskets, containers, dress with paper and fabric all

11 ratafia

Ratafià, towels, tablecloths, customized cans, fabrics, for catering  but also for private use. Cute!

The theme of this edition is the Fabbrica del Gusto, the message is that behind an excellent food there is a lot of work, a lot of experience, a lot of attention, culinary cultures that are passed down from generation to generation. Produce a good food or cook a good meal is not very different by the artisan that creates a pretty dress, a special bag, a precious jewel, a piece of furniture or a vase. In all these things, it takes skilled hands, a lot of commitment and a willingness to give happiness by creating masterpieces.

12 barone

13 baorone

“Casa Barone” in the Vesuvius area, in the garden of the house Barone, also with wonderful canned tomatoes Yellow from Serbo

14 cibo

15 sottoli

Some delicacies on display, even beautiful to the eye.

Food is another important strength of Italy, exploit it, we teach our children how to eat well, try to give value and merit, and preference for foods of our region. We are the land of Parmigiano Reggiano, Prosciutto di Parma, Truffle, Pasta, Tomato, Pizza, extra virgin Olive Oil, Mozzarella, of a thousand cheeses (pecorino, gorgonzola, provolone, pulling away), the Florentine steak, good wine from Veneto to Tuscany, Puglia to Sicily, Nutella and lots of delicious and wonderful things that I have certainly forgotten.

16 pasta gentile

17 pasta gentile

Pasta Gentile di Gragnano, can also be purchased in the form of a grain of rice to prepare it like a risotto, a company founded in 1876 

I am reminded of the Ego food critic in the movie Ratatouille, where in front of a simple dish, but cooked with skill, returning the child, that sublime taste sensation by sending him back to childhood passed, the love with which his mother prepared for him to eat, a fantastic round trip. How many of us associate it with food scents that felt by children, for example, on Sunday morning, coming from the kitchen where our mothers or grandmothers cooking there declaring their affection. The food fact for me is that, it is a discovery, a pleasure of life, a way to forget the thoughts and everyday problems, but above all a gesture of love. Who cooks for you with love and patience, love you, remember!

18 big_night

Big Night Poster 

One of the movies that I think has “spoken” best food, is Big Night, directed by and starring Stanley Tucci (extraordinary) and Campbell Scott. Which tells the story of two brothers of Italian origin who emigrated to the United States struggling with the desire to import the taste and Italian cuisine in their restaurant, refusing the stereotype in the obvious way (finally!). The film is also much more, the difficult to do it only with their talent, discipline and morality.  Movies hilarious and sad, a little masterpiece.

19 stendardo al contrario    20 bis muro

From whatever angle you look at it, when the food is great, the meaning and the taste always prevail. Good-bye “Taste”, see you next year!

20 pesco

My lap was completed and finally today is a sunny day, the Spring is coming and with it the awakening of nature with its colors and scents in the air .

21 viale

22 panaroma

And after so much delight, for those who still have a bit ‘of time and want to help digestion, I suggest a nice walk in the Cascine Park (right near there) between the green and the views of the beautiful Florence.

Good life to all!

Beatrice

 

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