82° Pitti Bimbo: CHILDREN ARE OUR FUTURE…. fashion trends that will came. (Part One)


Banner Pitti Immagine Bimbo

2 Bimba di Pitti

          “Girl at Pitti” by Beatrice Brandini

Yesterdey started the 82nd edition of Pitti Bimbo and as always it was a real beautiful “show …” It is because in addition to the beauty of the collections, in addition to the magnificent installations of the stands, in addition to creativity, quality, variety of proposals …, there is another important aspect to this fair, which its protagonists: CHILDREN … those with candor, innocence, awe, vitality, commitment, are the reason for our life, our future, the stimulus to be better.

Many existing brands (Italian and foreign), very eclectic comprehensive proposal. They range from companies offering clothes for little princesses, almost ceremonial couture to casual citizen or sportier, to reserarch brands, those crafts, who presents accessories of all kinds, some furnishings, and even jeans, lingerie and swimwear …. all really characterized by a common denominator: the beauty and quality. In fact, even if not all will be suitable to your store, your customers or meet your taste and your personal idea of fashion, none of these companies is of poor quality.

I photographed the things that impressed me the most and I worked 4 Mood board developing my personal tendencies.


“Funny Princesses” Mood board by Beatrice Brandini

Many precious garments of silk or brocade, chiffon, tulle, organza … Embroidered with craftsmanship and sophisticated. But the whole thing is played with a spirit more playful and light. She is a princess, but who does not like to take too seriously (thankfully !!!). Many shades of pink, from the small intestine to fuchsia, but also cream, pale yellow, red …


“Scout chic” Mood board by Beatrice Brandini

The interpretation of the scout world in a little back touch and way. Desire to sharing and togetherness, but also attention and respect of nature. Warm colors and burnt, from green to brown in all amazing autumnal shades. Natural fabrics, especially wool; cooked, bouclé, angora; stonewashed velvets and fake fur. Fantasies like tartan and check.

“Crazy and Laugh” Mood board by Beatrice Brandini

Desire to play and have fun. IRONY!!! Mix of patterns and materials, chaos with style and creativity. There are no rules, you do not want to get big …. (sometimes we would like children again …).


“College, Preppy, Sporty” Mood board by Beatrice Brandini

Campus and college preppy style. Sweatshirts and tees with prints and patterns more varied. And then special finishes that give an air lived, both the cotton to jeans. Many applications and embroideries like crests and badges like those of belonging to a “clan” or a “sport tribes”. The classic bomber jacket baseball returns to its former glory. Many sneakers.

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Riders on the Storm, beautiful brand jackets for junior. Everything perfect: look, cut, fabric, trim, accessories

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Riders on the storm


Happiness, beautiful prints, washes and their “quotes”

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Add, beautiful down jacket and extremely chic. A pleasant confirmation


Add, fantastic!

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Soo Be, brand creative, perhaps not as easy as total look, but some pieces were really nice

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Melissa, rubber shoes most beautiful in the world !!! Every season realize models and new players really lovely, both in their line and through collaborations with brilliant creative. Very good!

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Melissa and line Alice …


Melissa by Vivienne Westwood



Melissa by Vivienne Westwood

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Melissa, mid boots very irresistible

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LM LULU MINI, I found this brand very nice that makes clothes mostly by precious textured fabrics, modern and spirited. For some small princesses’ Gypsy and a little ‘bon ton, a bit’ bohemian with a rock vein

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Back to the charity initiative in favor of the pediatric hospital Meyer, promoted by Pitti Immagine, I love my dog and Luisaviaroma. Within the famous concept store will be set up a corner with these coats dedicated to dogs, they are made by famous designers and for this reason are very special. Here 10×10 Anitaliantheory and Missoni.

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Here below N°21 and ROberto Cavalli


Miss Grant

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Herschel, brand backpacks Canadian fantasies “geometric – artistic” very beautiful


Crocs, rubber galoshes resistant and colorful, perfect combination for children

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American College, sneakers characterized by different uppers, interpreted as a blank wall in the hands of a skilled writers.

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American College

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Simonetta, beautiful creations … Today Pitti Immagine celebrating, with a lovely little film, the presence of this historical brand in 40 editions of Pitti Bimbo. A great finish to a great Italian story

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Chillaround, new project from the Zannier group. Collection Urban skater metropolitan. Clean and straightforward, almost conceptual. Interesting





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At the launch Cicciobello Baby Care, Giochi Preziosi has a special exhibition in collaboration with Vogue Bambini and Yoox. Designers and important brands have worn the famous doll with those that are the leitmotif of their “concept fashion …” The result is very fashion and true to the style of those brands. This special edition will be sold exclusively on yoox.com, the proceeds will be donated to Child Priority. Bravi! Here we see MSGM Kids and Dondup.

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A Jour le Jour and N°21

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Missoni and ICE Iceberg

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Herno and DouUod

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Ermanno Scervino Junior and Guess

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Nhivuru, very pretty collection characterized by humor and fantasy. I love when the kids do their “job”: CHILDREN and this collection helps them a lot in this regard…

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Francesco Ballestrazzi, these hats and small accessories are poems. I had already noticed and, with enthusiasm, quoted, but this collection is even more beautiful…

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Francesco Ballestrazzi, I hope that Tim Burton (but Wes Anderson) notice you and take you away….

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Francesco Ballestrazzi


Francesco Ballestrazzi

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Mitchumm, beautiful shirts, lovely fantasies …. a small modern dandy, for a timeless elegance and definitely very personal



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San Andres Milan, delightful collection back ‘, precious materials and fixtures and fittings, as broche, almost couture.

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San Andrès Milano


San Andrès Milano


IURI, interesting accessories collection “pure”, with emphasis on materials, colors and quality

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This concludes this first part …. tomorrow (or after) with as many wonderful ideas.

Good life to all!